đŸ€ 5 Twitter Tips For Beginners You Wish You Knew Sooner

Whether you’re just starting out trying to build your Twitter account or have been running your own account or for an account for an established brand, it’s never a bad idea to learn some new tips and tactics to set yourself up for success.

That’s why we put together this list of 5 things that you must start doing today to catapult your Twitter marketing success.

Here are 5 Twitter tips for beginners that you’ll wish you knew sooner:

1) Tweet Early & Often

This is super important if you are just getting started with Twitter. When you first start out with your Twitter account, you don’t have any benchmarks as far as how often you need to post, or the best times to tweet. There are some general guidelines from many marketing research firms out there, but the reality is that it’s up to you to determine when your own audience is most engaging. You’ll need to figure out the best times to reach your audience with experimentation & testing, and this comes from tweeting early & often.

You’ll learn that your followers don’t check Twitter at the same times, which makes it super important for you to be tweeting throughout the day. It may seem logical to tweet only during business hours, but followers check their feed in the early morning until the late evening. There is a cool tool that you can use to automatically schedule your tweets called ViralPost that will send your tweets when your audience is most likely to engage.

2) Notice When You’re Over-saturating Your Followers

While it is good to remain engaged and tweet often, you also want to avoid going overboard.

Tweeting every ten minutes is probably too much for your followers - you don’t want your audience to get annoyed by too much activity and unfollow you to get rid of the nuisance.

A good way to stay on top of whether or not you’re tweeting too much is to track your engagement.

If you increase your tweeting activity and you notice that your engagement starts to fall off, that’s probably a good signal that you are starting to annoy your followers.

3) Engage More Than You Broadcast

With Twitter being one of the first major social networks, brands have gotten lazy and have turned it solely into a content distribution tool. Because of this, Twitter feeds are full of marketers simply tweeting links back to their website. If you are truly trying to grow your audience, you have to engage more than simply blasting your brand message. This builds community and gets your followers to engage back with you more.

Ask questions, do Twitter polls or hop in on public conversations.

4) Jump on Relevant Trending Topics

A simple way to jumpstart engagement is to jump on the wave of trending topics. You can do this by searching through the trending topics on Twitter, and hope in on conversations that are relevant to your brand or business.

For example, you can tweet to support the military on Veteran’s Day or support movements such as Women’s History Month. You can even target some of the more light-hearted causes that are trending on Twitter!

5) Take Advantage of 280 Characters

In 2017, Twitter expanded it’s character limit from 140 to 280. There were certainly mixed opinions on Twitter’s decision to do this, but we certainly know you should take advantage of the ability to get more content in per tweet.

Use the extra characters to get creative with your posts!

Jason Malonetwitter