5 Steps to Getting a Great Domain Name

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For website owners, domain names act as keys that allow them access to the internet world. It is a crucial part of the establishment, running and effectiveness of a website. Therefore, it is vital to choose a domain name critically, while observing all the dos and don'ts.

Areas to focus on when Choosing a Domain Name

First, you need to keep in mind that this is an investment that will either break or make your website and business. Thus, you need to have a reasonable budget and time to go through different options. The following five steps will inform the outcome of the process.

1. Coming up with a domain name

Before you embark on the formal process of getting a domain name, you have probably already come up with a few in your head. The names you have should be related to what your business is about. Write down all the ideas you have and say them out loud. The one that rings best will potentially be memorable for users, and this is crucial. If the names you have chosen are already taken, you can use domain name generating tools to come up with other options.

2. Selecting a top-level domain

You get to choose the ending you want on your domain name. You could pick a local one or international ones such as .com, .org, .net, etc. The domain you select is dependent on your target market, that is, whether you are looking to reach local or international audiences.

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3. Choosing a registrar

This is a significant step in this process since they are the first base of technical support for your website. Your domain registrar should be reliable and efficient. This way, you are assured that in case anything goes wrong, it will be sorted promptly. For many business owners, domain name registrars who have been in business for a while offer a higher level of security and dependability.

4. Financial resources

Domain registration requires finances. The amount you spend depends on several aspects, such as the registrar and type of domain. Also, it is advisable to set some money aside to buy variations of your domain. This helps your clients find you quickly even when they miss an element in the domain name.

5. Plan for Renewal

Although you are just starting, it is best to plan for the future. Ensure that as you research on how much domain name registration will cost at the start, you also look at rates for renewal. Additionally, learn more about how long your domain name is active and the process of renewing it. Losing your website due to problems in renewal can be frustrating. This information helps you prepare accordingly.

This is the point where you question the length or lack thereof of a grace period. Most domain registrations automatically renew after a lapse of one year. Still, if there is an issue with renewal, a dependable registrar will notify you and give you time to rectify the said issues.

What makes a Good Domain Name?

A great domain is short, simple, and it communicates what the website is about. While brainstorming, ensure you do not infringe on copyright and trademark policies. Your domain name is the first impression you give to potential clients, and it is the lasting idea they have of you. Therefore, before you settle on one, it is best to pass it around to see the reaction that it elicits.

Conclusion

Verify the ownership of your domain name. As earlier indicated, a domain name is essential for your website performance. You do not want your website deactivated or inaccessible due to domain registration issues. The best way to ensure that you cover all the bases in this process is to get a domain name registrar who has excellent customer service. Prepare a list of questions and go through them. Always seek clarification on things that are complex or unclear at face value.

Jason MaloneJuly 31, 2020domain, domain registration, domain registryComment

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