🔍 Keyword Research Is Important

If you're new to the world of online marketing, you've likely heard about search engine optimization (SEO). In today's age where the majority of online traffic comes from a string of words typed into a search box, SEO can be a deciding factor in how well your business performs.

💻 One of the core tactics of SEO is keyword research. Keyword research is the ability to understand the terminology your potential customers are using to find the products that you're selling, then matching your website and marketing language accordingly.

📈 Below is a nice graph that represents traffic share from being on Google's first page with search terms. How does your business rank in search?

Here at Clicks Media, we help businesses rank higher in search engines, drive more targeted traffic to their websites, gain more social followers, and increase their online revenue. After quickly building our own digital enterprise, we decided to share our learnings and help other businesses grow. As a firm, we offer the following services:

Search Engine Optimization
Search Engine Marketing
Social Media Management
Video Content Creation
Email Marketing
Web Traffic Growth
Lead Generation
Website Development & Optimization

Would any of these services help grow your business?

Featured

Recent Trends in Media Mergers and Acquisitions: A Strategic Shift in Digital Media

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Integrated Marketing and Collaborations: A Strategy to Bolster Brand Awareness and Drive Sales

Boosting 4Q Sales: Strategies for E-commerce Businesses Eyeing M&A and Exiting in the New Year

Navigating the Dynamic World of M&A in E-Commerce

Leveraging YouTube as a Top-of-Funnel Strategy to Grow and Scale Your Recommerce Business

The Rising Tide of Resellers: How an Industry Boomed and Continues to Surge

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Jason MaloneNovember 12, 2018keyword research

Recent Trends in Media Mergers and Acquisitions: A Strategic Shift in Digital Media

The digital media landscape is undergoing a significant transformation, with mergers and acquisitions (M&A) playing a pivotal role in shaping the industry's future. Faced with intense competition, shifting consumer behaviors, and mounting financial pressures, major media companies are increasingly turning to M&A as a strategy to strengthen their market positions and ensure long-term sustainability.

Brands constantly seek innovative ways to connect with their audience beyond the confines of screens. One powerful strategy that's proving effective is IRL (in-real-life) activations. These on-the-ground campaigns provide a tactile, immersive experience that can significantly drive brand awareness, foster community growth, and establish long-term staying power. In this article, we'll explore how brands like Nike and Gatorade have effectively utilized IRL activations and grassroots campaigns to cultivate deep-rooted connections with their audiences and achieve sustained growth.

Lego, the iconic toy company known for its colorful building blocks, has seen a resurgence in popularity thanks to its strategic move to go digital. The company reported a 26% increase in first-half operating profit, setting a new record of over $1.2 billion. This remarkable growth is largely attributed to its popular partnership with Epic Games, resulting in the creation of Lego Fortnite.

Boosting 4Q Sales: Strategies for E-commerce Businesses Eyeing M&A and Exiting in the New Year

As the end of the year approaches, many e-commerce businesses are gearing up for one of the most critical periods in retail: the fourth quarter (4Q). With major shopping events like Black Friday, Cyber Monday, and the holiday season, 4Q presents a golden opportunity to maximize sales and bolster financial performance. For e-commerce entrepreneurs considering a merger and acquisition (M&A) or planning to sell their business in the new year, a strong 4Q can significantly enhance their business's valuation and appeal to potential buyers. Here are several strategies to boost 4Q sales and position your e-commerce business for a successful exit.

Navigating the Dynamic World of M&A in E-Commerce

The e-commerce sector continues to evolve rapidly, driven by technological advancements, shifting consumer behaviors, and economic conditions. As a result, mergers and acquisitions (M&A) have become a strategic tool for companies looking to expand their market presence, diversify product offerings, and achieve operational efficiencies. The e-commerce landscape is particularly ripe for M&A activities due to several emerging trends and factors that are shaping the industry's future.

Leveraging YouTube as a Top-of-Funnel Strategy to Grow and Scale Your Recommerce Business

In today's digital age, building a successful recommerce business requires more than just offering great products at competitive prices. It's about creating an engaging brand presence, reaching your target audience, and establishing credibility in a crowded marketplace. One powerful tool for achieving these goals is YouTube—a platform with over 2 billion logged-in monthly users and vast potential for connecting with potential customers. In this article, we'll explore how you can harness the power of YouTube as a top-of-funnel strategy to grow and scale your recommerce business.

The Rising Tide of Resellers: How an Industry Boomed and Continues to Surge

In the bustling landscape of modern commerce, a new breed of entrepreneur has emerged, wielding digital platforms as their weapons of choice and reshaping the retail landscape: the resellers. What was once a niche market has evolved into a thriving industry, fueled by technological advancements, shifting consumer behaviors, and the boundless opportunities of the digital age.